Cookie Policy

What is a cookie?

A cookie is a text file placed on your hard drive by the Website’s server. However, a cookie does not allow you to be identified. It simply creates a random number that records information.

The Website uses cookies to analyse and facilitate your browsing experience. You can accept or refuse the use of cookies on a case-by-case basis by following the procedure set out in the Website’s cookie banner. Some cookies are necessary for the use of the Website. If you do not accept them, you will not be able to browse the Website.

Which cookies are involved?

– Cookies strictly necessary for the functioning of the Website and the services you request. These cookies allow you to create your account, view products, place an order, etc.

– Analytical cookies, which enable us to understand the usage and performance of our Site and to improve its functioning by analysing your browsing behaviour. In particular, we use audience measurement services to help us manage our Site effectively.

– Functional cookies are not strictly necessary but help to optimise your experience, in particular by tailoring your journey on the Website.

How long are they stored?

They are stored for a maximum of 13 months. Once this period has expired, your consent will need to be obtained again.

How do I manage my cookies?

The placement of cookies is subject to your consent.
When you first visit the Site, you can accept, configure or refuse cookies by clicking the relevant button in the cookie banner.
Cookies necessary for the functioning of the Site and the provision of services cannot be refused. You will not be able to access the Site without accepting them.
Other cookies may be refused, but doing so will impair your experience.

How do I configure my browser?

You can disable the use of cookies by selecting the appropriate settings in your browser.

For Mozilla Firefox:
1. Select the ‘Tools’ menu, then ‘Options’,
2. Click on the ‘Privacy & Security’ icon,
3. Locate the “Storage policies” menu and select the options that suit you.

For Microsoft Internet Explorer:
1. Select the ‘Tools’ menu, then ‘Internet Options’,
2. Click on the ‘Privacy’ tab, then ‘Advanced settings’
3. Select the options that suit you.

For Google Chrome:
1. Select the ‘Settings’ menu, then ‘Advanced settings’, then ‘Content settings’,
2. Select the ‘Cookies’ menu and choose ‘Blocked’.

For Safari:

  1. Select the ‘Safari’ menu, then ‘Preferences’, then ‘Privacy’
  2. Select “Block all cookies”.

For Opera:
1. Select the ‘Preferences’ menu, then ‘Advanced’, then ‘Cookies’2. Select “Never accept cookies”

Cookies and social media?

These cookies are designed to allow users to use the features of various social networks, in particular to share pages and content via these third-party social networks.

For more information: https://www.cnil.fr/fr/cookies-et-traceurs-que-dit-la-loi 

List of PeeK’in Cookies 

Updated March 2026

Cookie nameLifespanRequiredPurposePurposeCategoriesNotes
\_pk\_id13 monthsNoStores a unique visitor ID.Proprietary web analyticsUser journey analysis
\_pk\_ses30 minutesNoSession cookie that temporarily stores visit data.Proprietary web analyticsUser journey analysis
\_pk\_ref6 monthsNoStores attribution information (the referrer that brought the user to the website).Proprietary web analyticsUser journey analysis
\_pk\_cvar30 minutesNoSession cookie that temporarily stores custom variables for the visit.Proprietary web analyticsUser journey analysis
[\_]pk\_testcookieA few seconds; deleted once the test is completeNoTemporary cookie to check whether the visitor’s browser supports cookies (set only in Internet Explorer).Proprietary web analyticsTest to check if the browser supports cookies
\_ga2 yearsNoUsed to distinguish users.Proprietary web analyticsUser journey analysis
*ga*<container-id>2 yearsNoUsed to maintain the session state.Proprietary web analyticsUser journey analysis
mtm\_cookie\_consent\_removed30 years by default. The actual duration depends on the browser:

• Safari → 7 days

• Firefox → 45 days

• Chrome → 400 days

Yes / No (see Notes)Retains user non-consentProprietary web analyticsCookie indicating user consentEither “mtm_cookie_consent_removed” or “mtm_cookie_consent” will be set, depending on whether or not the user gives their consent
mtm_cookie_consent30 yearsYes / No (see Notes)Stores user consentProprietary web analyticsCookie indicating user consentSee above